Just as the advent of e-business changed business forever, ten years later organizations find themselves at another junction point in the evolution of business: the coming of age for social business as social computing and social media are integrated into enterprise design. We received a good interaction and interesting feedback from the audience.
Social Business is about moving beyond the social media tools you're currently familiar with to unlock the potential of the people and gain a competitive advantage. Today, by combining social networking tools—internally and externally—with sophisticated analytic capabilities, companies are transforming their business processes, building stronger relationships among their employees, customers and business partners and making better decisions, faster.
Download IBM Social Business Resource Kit to learn how to become a Social Business