Sunday, 13 October 2013

Twilio Fund Europe Announces OnePageCRM As First Recipient


Twilio, the market leading cloud communications company, has today announced OnePageCRM as the first recipient of their joint startup fund, Twilio Fund Europe. Announced in March this year, Twilio Fund Europe is a new micro-fund backed by 500 Startups for Twilio powered companies from across the continent. OnePageCRM becomes the first company to benefit from the European-centric project’s financial backing, and will additionally receive a featured slot at Twilio's first conference held outside of the USA, TwilioCon Europe ‘13, in London on 21st October.

“We’re delighted to welcome OnePageCRM into the Twilio Fund fold. Amid a very high standard of competition and over 100 entrants, the team’s product and vision for the future stood out a long way for us,” commented Jeff Lawson, Twilio CEO. “We’re now looking forward to presenting their story at TwilioCon Europe, and in the longer term helping the company achieve it’s full potential.”

True to its name, OnePageCRM offers a lean customer relations management solution for SMEs, designed to be used on a single screen. With sales actions kept front and centre, the focus of the platform is on the day-to-day tasks and activities that sales teams and individuals in SMEs undertake every day to convert leads and opportunities into customers. As opposed to traditional CRM software offering alphabetised lead contact details, OnePage operates on a system of actions and reminders per lead, with the most pressing and time sensitive always listed at the top, so sales teams are never in doubt as to what needs to happen next to convert a potential lead.

“Receiving backing from companies with the prestige of Twilio and 500 Startups not only validates our proposition but also gives us a real roadmap for the future,” commented Michael FitzGerald, OnePageCRM founder and CEO. “We will be using our new investment to expand the existing team across all disciplines, as well as to introduce some Twilio-powered functionality that will make a notable difference to our customers’ experience with us.”

Twilio Fund Europe was launched following the success of Twilio Fund in the US; a microfund created by 500 Startups and SV Angel, launched in September 2010 to provide seed capital to startups built on the Twilio cloud communications platform. Twilio Fund has made over 10 investments to date with recent recipients from 2012 including Babelverse, Call Loop, Healthsouk, Sessions, Wedgies, FastCall, Magnolia Prime, OrderMapper, and Turnstar.