Thursday, 12 April 2012

Nokia on 'brink of failure', warns analyst



Nokia on 'brink of failure', warns analyst

Prepare Plan B
Nokia's comeback will fail unless Microsoft pulls its finger out, according to one analyst. Ian Fogg of IHS isn't isn't optimistic, however, and recommends the Finns develop a Plan 'B' - in case Windows Phone fails to crack the Android-Apple duopoly.
Fogg commends Nokia for a strong comeback product range in the shape of its Windows Phone-powered Lumias. But, he cautions: "Nokia's problem is that Microsoft appears to have stood still. A year-and-a-half after Windows Phone 7's debut, it has changed little. In effect, the gap in features between Windows Phone and Android or the iPhone has widened and not shrunk as Nokia needed it to."
Unless volumes are achieved in Q2, smartphone developers will begin to drift away, say the analysts. "With US failure, Nokia will be locked out of the premium part of the US handset market, again, and Windows Phone will need a complete rethink."

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